Anderson .Paak’s Grammy-Winning Single “Bubblin”

Description

This catalog features tracks from rising hip-hop stars, highlighted by Anderson .Paak’s Grammy-winning rap single “Bubblin.” As the winning bidder, you’ll collect both songwriter and publisher royalties, which include public performance, mechanical, and synchronization for the copyright lifetime of the songs. 

Looking at the catalog’s collective income mix, publishing royalties (paid by Roc Nation) account for 60% of total revenue in the last year. Sync earnings brought in two-thirds of the publishing income. On the songwriting (public performance royalties paid by ASCAP), it’s no surprise that streaming is the leading source with 61% of last year’s ASCAP income.

Released in early 2018, “Bubblin” debuted as a standalone single and accounts for 71% of collective income from both distributors. The track went on to co-win Best Rap Performance at the 61st Grammy Awards, alongside "King's Dead" (from the Black Panther soundtrack). To date, the track has nearly 37 million streams on Spotify. 

Another noteworthy title is “1 AM” from Meek Mill. Also released in 2018, “1 AM” is off the rapper’s EP Legends of The Summer. The record charted well, peaking at No. 9 on the Billboard 200. “1 AM”  brought in 23% of combined revenue in the last 12 months.
 

Key Drivers

Income Mix. The winner of this auction can receive income in various ways:

• Mechanical: Royalties paid to songwriters and publishers when music is sold (think CD or vinyl) but also when music is streamed (streaming mechanicals) “on-demand” (like Spotify).
   
• Performance: Royalties paid to songwriters and publishers when music is performed publicly. Music played over the radio, in a restaurant or bar, or over a service like Spotify or Pandora is considered a public performance.
   
• Synchronization: Royalties paid to songwriters and publishers for the licensing of a song in music for a movie, TV show, or commercial.

Hip-Hop/Streaming. This catalog is a perfect example of two trends: hip-hop and streaming's growth worldwide. According to BuzzAngle's 2018 Year-End Report, hip-hop is the most popular genre of music in the U.S. The driver for the increase is streaming. Hip-hop/rap tracks accounted for more than a quarter of all on-demand plays on music streaming services in the US in 2018. 

Featured Artists. The artists included in this collection are something to take note of.  Anderson .Paak is a prolific and rising name in hip-hop/R&B. He’s collaborated with some big names: Dr. Dre, Mac Miller, Chance the Rapper, A Tribe Called Quest, Kendrick Lamar, Snoop Dogg, J. Cole, and Q-Tip. He’s a recent Grammy-winner — for “Bubblin” featured in this collection — and also recenly received 3 more Grammy nominations for the 2020 Grammys.  

Meek Mill has impressive star power and a loyal fan base. The hip-hop star is at the center of a national debate over prison reform and one of the most sought-after artists in the music industry. As the winning bidder, you could benefit from these artists’ back catalog being part of this offering.