Growing Alternative Rock Catalog: Have Mercy

Description

Bid now for a chance to earn from both newer and established works from the alternative rock group Have Mercy. The American rock band formed in 2009, releasing three albums, all of which are featured in this catalog.

This collections top earning song is also one of it’s oldest. “Let’s Talk About Your Hair” contributes to 19% of earnings in the last 12 months, up 16% over the preceding year. Have Mercy’s most popular track on streaming sources, the 2013 release appears on the band's debut album, The Earth Pushed Back.

One interesting feature is in the last 12 months, over 50% of earnings for this collection derived from five works, three of which are recent releases. This provides a diverse income mix between new(er) releases and more mature works. The remaining 48% of recent earnings is comprised of an additional 30 works.

Overall, this collection is trending positively. As the band Have Mercy establishes a fanbase overseas, it drives an increase in international royalties. In fact, in the last 12 months, international royalties for this collection have grown significantly. Historically, the top-earning countries beyond the US for this collection are Australia, Canada, and The UK.

Key Drivers

Alternative Rock/Streaming. According to the BuzzAngle 2018 Music Report, rock titles were the third-most streamed songs last year, representing 14% of all streams. Streaming accounts for 59% of this rock catalog's earnings last year. Historically, over 77% of this collections earnings derived on streaming platforms.

International. A majority of this catalog’s earnings come from abroad — at 23% of historical earnings. Although international royalty distribution can lag behind domestic payments and arrive with limited detail, as the winner of this auction you’ll be entitled to any past performance royalties paid by ASCAP, regardless of when they were earned.

As this collection earns primarily from countries outside the United States, it’s important to note that international earnings can often be reported to distributors with limited detail. These international earnings often include income from radio, streaming platforms, and TV/Film.

Tour. Have Mercy is currently touring with dates through August 2019. Tours give artists the chance to solidify their current fan base and expand their reach to new listeners.