Sales & Streaming: R&B Catalog

Description

Up for auction are sound recording royalties produced by an R&B catalog featuring the artist Chrishan. These earnings come from the digital download and streaming of the included songs.

As with industry trends, 97% of this catalog’s income comes from streaming. The leading contributing platforms are Apple Music and Spotify, with Apple Music bringing in 61% of last year’s royalties alone. Apple Music is also showing the second-best year-over-year stability of the top revenue platforms.

You’ll notice this catalog’s royalties increased dramatically over the last two years, and the reason behind the increase is the song “Sin City.” Released in 2015, “Sin City” gained viral notoriety in 2017 for its use in choreographed music videos. The song spawned the “Sin City Challenge” and fans began streaming and downloading the song to use in recorded dance videos, which subsequently were posted to YouTube along with other online streaming and social media sites.

As a result, streaming royalties for “Sin City” increased beginning in August 2017 and skyrocketed in December. In the last 12 months, “Sin City” brought in 81% of this offering’s revenue. To date, the track has garnered over 10 million spins on Spotify and the lyric video has almost 3 million listens on YouTube.

Additional Chrishan tracks include “Idfc.,” “Do It All Over,” and “Here 4 Ya” -- all from the 2015 album TyeDye, Pt. 1.

Key Drivers

Viral Popularity. The sudden and incredible surge in popularity of “Sin City” is a factor to consider with this asset. When a song goes “viral” it appeals to the masses and is easily shareable among fans and interested listeners. The increase in royalties in late 2017 and 2018 was thanks to the song's "viral" use in dance videos. It’s important to keep in mind that with any viral trend, popularity may not be sustainable.

Sound Recordings: Sound recording royalties benefit from streaming disproportionately more than composition-based royalties. If Spotify pays 70 cents of every dollar on music rights, 60 cents of that goes to the sound recording copyright, while the remaining 10 cents goes to the composition copyright.

In the last year, 97% of royalties came from streaming services like Apple Music. This is good news for you as the investor, as this catalog earns from the sound recording copyright.

What Is Being Sold?

The seller's interest in all royalties (except synchronization, and non-interactive digital performance royalties collected by SoundExchange), attributable to the sound recordings listed in the Track List noted above. 

About the Royalty Distributor

TuneCore is a New York-based independent digital music distribution service, founded in 2005. TuneCore offers musicians and other rights-holders the opportunity to distribute and sell or stream their music through online retailers such as iTunes, Spotify, Amazon Music, Google Play, Tidal, and others.